For more than 20 years, I have worked on people-related issues.
I don't like calling people "personnel," or my work "HR." I'm much closer to the concept of "talent management" — it more accurately reflects what I do.
MANAGING PARTNER
I was fortunate to gain experience from several different perspectives — and each one gave me something unique.
01 MY EXPERIENCE
In consulting, I served as Practice Leader at Ward Howell, an Advisor at Korn Ferry, and Head of the Moscow office at N2Growth.
I also held leadership positions in internal HR in the automotive, metallurgy, and oil and gas industries.
I served on the Supervisory Board of a media holding company.
I founded and launched three HR tech companies. However, most of my experience is connected with running my own business in this field.
Consulting
Board experience
Entrepreneurship
CONSULTING
INTERNAL HR
BOAD EXPERIENCE
HR TECH
From scale to substance
02 BUSINESS EVOLUTION
My business has evolved consciously — alongside a personal and values-driven transformation, and a growing awareness of my calling and aspirations.
Beginning
Transition
Today
In 2006, I founded Russia’s first RPO company. At the time, I was drawn to large-scale projects for major companies and to building a large team. Today, I have chosen a different format — a boutique practice in which I am personally involved in every project as its ideator, architect, and key executor.
What has always interested me is not scale, but the substance of each project: clients who share my values and views, their businesses, and the impact our collaboration creates. I am glad that I came to understand and embrace this, and built a practice that allows me to work this way.
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02
03
What I chose not to do
I have no ambition to scale “off-the-shelf” solutions and sell them to anyone who might potentially be willing to buy them.
What I chose to do
I am interested in creating unique solutions with like-minded clients — solutions that are tailored specifically to them and to their particular circumstances. Yes, it is more difficult. Yes, it is less profitable in the short term. But the results — and the satisfaction of achieving them — are many times greater.
Not the scale of solutions, but their precision for each client
03 MY CHOICE
The right environment
On the one hand, I help clients build an environment that unlocks employees’ potential: structure, management systems, leadership, compensation, and engagement.
The right people
On the other, I help fill this environment with the right people. It is precisely a high concentration of talent that sets outstanding companies apart from all the rest.
What I see as my calling
04 CALLING
“Unlocking companies’ potential through their teams — and people’s potential through business.”
Strong leaders are authentic
They may be managers or individual contributors, but they are always true to themselves, their values, and their principles.